Responsible Alcohol Retailing Week announced

July 17, 2006: August 7-13 has been dubbed Responsible Alcohol Retailing Week by the BII - a focal point for the organisation's long-running campaign.

“The aim of the campaign and of the week is to show the positive impact of pubs, their diversity and the thousands of socially responsible people behind them," explained BII chief executive John McNamara.

“BII has been working hard over the last 25 years to increase the professionalism of the industry and promote a high level of social responsibility amongst licensees and staff.

"This, at times, seems to have been forgotten and as the professional body for the licensed retail sector it is our place to remind government, press and our customers of the huge contribution pubs provide to both local communities and the nation as a whole.”

The organisation is hoping Responsible Alcohol Retailing Week will become an annual event.